As a former journalist, I see blogging in much the same light as column writing for newspapers and feature writing for magazines. In each case, a column or a feature series can become standard expectations of readers. For example, I always lived by Louis Lapham’s column in Harper’s, and I read Paul Krugman of the [...]

Having the right public relations campaign strategy can mean the difference between growing your business, or missing out on strengthening your brand. While this is by no means and exhaustive list of campaign strategies, this list of 5 posts from the archive could give you the extra edge you need. PR Strategy: The future ain’t [...]